If you’re telling yourself that you have no time to get things done in your business but you’re still watching Netflix, this is for you.
We all have used the ‘no time’ excuse from time-to-time (see what I did there?) and even though it sounds like a legitimate excuse, which in some cases it is, it’s not.
We’re going to cut the resistance out of your business, so you can stop saying that you have no time and get your butt moving!
I’m so excited for this because I got my butt moving after I had resistance in my business and it’s totally changed my outlook on productivity.
Let’s get started!
Step 1: Ask yourself, why do you love your business?
We often start our business with a certain love for it, a certain passion, and we really want to make it work.
But then after a while, we realize that it’s not our deepest passion, or maybe we just don’t find it enjoyable anymore.
Related post: How to Find the Why in Your Business
I want you to take a look at your business and check in with yourself to see if you still love it. Ask yourself…
1 – Do I love my business?
2 – Do I love my clients?
3 – Do I like serving my clients?
4 – Do I enjoy fulfilling the services I offer?
5 – Am I creating products that get me excited to share?
Go ahead; I’ll wait right here.
Hey! You’re back!
So, what was your answer?
If you don’t have enjoyment (anymore), you will find ways to procrastinate because of the obvious ‘it’s not fun anymore.’
But if you answered HELL YES, then this is not the source of your resistance.
Step 2: Figure out what you’re doing in your business
Very often we as entrepreneurs feel like we should be doing all. the. things. We want to do it all because maybe we can’t afford any help. Maybe we have this superwoman mindset, and we NEED to do it all or else we feel like a failure. Maybe we see others managing their entire business flawlessly and think, why can’t we do it, too?
One business is successful through a Facebook group. Another has a killer following on YouTube. There’s another selling course after course and generating over a million dollars. Then there’s another who is rockin’ it through telling stories.
There are so many things that we could be doing in our business to attract more clients or to nurture our clients differently and we, feel like we should be doing everything.
This person is saying we need this and we won’t be successful without that. This is the ‘secret sauce’ to business success and we definitely that! Here’s how I make X amount of money in one month and you can, too! With my system, of course.
And of course, we feel like we need it all and then wonder how we’re so overwhelmed and don’t want to do it anymore.
Related post: How to Find Clarity in Your Business
Try this instead
One thing I like to do with my clients is to figure out their ‘wants’ over ‘shoulds.’ This really helps with reducing overwhelm and focusing on their business clarity.
First, we figure out what my client reeeeeeeeally wants to do in her business, and then we just leave out the ‘shoulds.’
This will simplify your business instead of wasting time trying to find the right strategy for your business. You just ditch the strategies that create resistance because you don’t really want to do it. And honestly, they’ll probably never work for you because there was no inspiration behind it anyway.
My own resistance
One of my resistances was starting a Facebook group. Everyone it’s the latest and greatest way to network and grow your business. But, it didn’t bring me any enjoyment. Not many people joined, and there was hardly any authentic engagement. In the end, I archived it and cut my losses.
Now, think about your business. Think about all the strategies you have set up in your business, all the things that you want to do, all the social media platforms, all the types of content that you’re creating, and think about what you really want to do.
Think about the ‘wants’ rather than the ‘shoulds’ and simplify it.
If you are perfectly happy with everything you’re doing in your business, then you keep doing you, booboo. Congrats on finding a happy flow because that’s pretty damn difficult!
Step #3: Outsourcing
I know you’ve heard this a lot, but it makes total sense. You love filming videos, for example, but you’re also doing everything yourself. You need to create content, write an outline, edit the video, create a thumbnail, upload and publish to a specific platform, share to your audience, promote to the online world, and still find time to engage with your followers.
Wow, there’s a lot involved!
What about growing your Instagram following? You have to write all of your captions, find and upload photos, get everything scheduled, and again, engage with your audience.
Now think of every single thing you’re doing in your business, and the process it takes to complete each one.
Email, Instagram, Pinterest, Facebook, YouTube, podcasts, blog posts, marketing, website maintenance, bookkeeping, accounting… GAH! It’s so much. Too much, even.
What do you enjoy doing?
You have your zone of genius, and you need to focus on what you really want to do. Maybe that’s filming videos, writing newsletters, or recording a podcast. But you don’t need to do it all!
Think of it this way. If you wrote down every single thing you do in your business, how many of those steps would you say you find enjoyable?
If you like recording a podcast but don’t enjoy getting the transcript, editing it into a blog post, making pins and graphics, or adding it to your site, then those are things you can outsource to a virtual assistant.
Then I want you to think of all that extra time you’ll have and how you can apply it back to your business.
You can record so much more podcasts, YouTube videos, blog posts, etc. Whatever you found the most joy in, you can do more of!
Step #4: Figure out where your next sale is coming from
This is another big source of stress for a lot of entrepreneurs because it often happens where they don’t have an automated business in any way.
They rely solely on organic marketing and promoting their next big offer, but don’t have any funnels in place.
They might have just one service, which is great for a beginner but doesn’t provide a lot of room for growth. They don’t have a funnel in place, so they’re missing out on extra income and conditioning their audience to purchase their products.
Create a value ladder
What would be ideal for you, so you can lower the stress on getting sales is to have some kind of value ladder in place.
For example, let’s say you have a multi-level sales program in place. You have a course that people go through. Once they’ve finished the course, they’re ready for your group program. After that, they’re ready for your one-on-one services.
The great thing about this is that you can sell your course on autopilot. From there, people will be funneled through your other products.
That way you always have a warm audience for the next step in your ladder. You never worry about where the next payment is coming from because it’s a constant rotation of sales.
You can also automate this by doing a webinar (they’re very successful, by the way) and then create a webinar funnel using Facebook ads.
If your resistance and stress are coming from thoughts related to money, consider automating your business using a funnel. You won’t have to worry about your next sale anymore, so you can be more relaxed and productive instead of overwhelmed and exhausted.
Like what you read? Find more entrepreneurial inspiration over on my Youtube Channel! See you there!